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Here is where you’ll find out how we frame our policies for researching, writing, reviewing, publishing, and revising content.
At Perfect Hair Health, we are committed to providing accurate, original, and comprehensive articles about hair loss science. We distill complex research into lay terms to empower hair loss sufferers with unbiased, evidence-based information. Our research methodologies and peer-review policies allow us to create content that we believe far surpasses other consumer resources.
This editorial guide explains our writing style, how we create content, and how we conduct research.
Our writing style takes a conversational approach (i.e., “we”, “our”) – with an emphasis on academic and historical perspective changes across any hair loss topic. We believe that conveying the story of how a belief, treatment, or research avenue came to be is a far more compelling story than solely presenting readers with bulleted facts.
Our content is written with transparency in mind. Instead of making outright statements about our research, we take the reader through a journey to logical conclusions. We want our audience to feel a part of every single step of our methodology. We don’t want our readers to take everything we say at face value; we are committed to maintaining their trust with every piece of content.
To create content for Perfect Hair Health, we start by fielding our membership community. Members of the community often request specific topics of which we continuously compile in an internal list.
Once a topic is selected, we begin to compile information related to that content piece. We leverage a list of questions that are standardized across different article types (treatments, study overviews, ultimate guides, etc.). This guides our writers through a research framework that underpins the content creation process for our in-house writers and researchers.
It is critical that our researchers are not only involved in the scientific or medical field, but also specialize in hair loss research. This is why, for every article, we staff at least one person who is the first author of at least one peer-reviewed publication regarding hair loss.
When working on a new article, we disperse the responsibilities of research collection and synthesis across multiple people in the medical and/or scientific field. This reduces the risk of research “blind spots” and helps us create a more robust, comprehensive content piece.
Strategies for research vary by article type, but, in general, look like the following:
Our researchers are then instructed to organize these findings in an easy-to-understand, logical, thorough, and compelling order to ensure any ambiguities on a given topic are uncovered for readers. We emphasize the importance of highlighting the highest quality of studies while letting our readers in on any caveats and nuances within the available research.
In our content on specific hair loss treatments, we like to provide objective calculations of response rates and regrowth rates. This gives our readers a clear idea of what they should expect from any given treatment.
Response rates and regrowth rates are catalogued as percentages of a test population. Response rates are defined by the average number of subjects who experience a slowing or stopping of hair loss, as well as any degree of hair regrowth. If studies report a change in absolute hair count, this data is used to calculate the average percentage of hair regrowth that subjects experience.
The calculations process our research team employs is as follows:
General regrowth and response rates are reported at the beginning of each article, with some study-specific calculations dispersed throughout the body of an article.
In some cases, clinical response and regrowth rates are not always reflected in real-world experience. There are many variables that can influence the clinical-to-real-world translation that can’t always be accounted for in research. In spite of these variations, we strive to provide a general ball-park estimate for our readers.
Upon delivery of an article draft, the article is shared with other members of the team, where questions, clarifications, and revision requests are proposed.
Upon addressing these comments, articles are delivered to the lead researcher and writer for final revisions and copy editing. During final revisions and copy editing, the lead researcher and writer will often inject personal experiences as well as anecdotes from readers into the article that are relevant to the questions answered.
Starting in 2019, after final copy editing is complete, articles undergo an informal peer-review process prior to publication. This is where a professional with peer-reviewed publications and/or experience in dermatology and/or hair loss research is sent the article for fact-checking, updates, and final revisions. Upon receiving these revisions, the lead editor and writer incorporates them into the article, and the article is then published and sometimes shared across subscribers.
We strive to provide information that is 100% unbiased, accurate, and evidence-based. While our editorial policies create a framework for minimizing errors, mistakes do happen. In cases where errors occur – or where information evolves and requires an article to be updated – immediate action is taken to edit and correct the article. In minor cases – i.e., typos – these edits aren’t noted to readers. In significant cases – i.e., shifts in understandings of hair loss pathology that make a past article less relevant – these edits are noted toward the top of the article.